Nov 27 2008
Anxiety
So I was checking out Hipsterrunoff.com last night and felt anxious about my blog content. Am I cool enough? Postmodern and ironic enough to be the meta-meta-meta social media Internet sensation that attracts ads from the likes of American Apparel and Adult Swim? Am I even cool enough to get ads from those two outfits? I mean, they should want to advertise on my blog, right, because I mention them, am part of their target market, and, ostensibly, have a readership that also belongs to their target markets? I’m just all about anxiety lately. Subterranean anxiety. I won’t tell anyone today. Thanksgiving Day, that I may be a person who would benefit from anxiolitic drugs such as Klonipin or Valium. But again, am I even hardcore and cool enough to attract ads from Roche and Ely Lilly for mentioning Klonipin and Valium — twice?? Who can say. As my friend K. says, “How can one know?” It’s all about anxiety and self awareness. As for the latter, I think people like a self-aware voice. Many aren’t. I think people like to know what’s going on, namely, that this blog — this blog that is the first thing they wake up thinking about after a good night’s sleep thanks to Ambien, Valerian root, kava kava or whatever — is a location within a sales funnel. A large, engineered, wonderful, blessed sales funnel. I should make a shirt with a colorful funnel on it. It will say “Where are you in the sales funnel?”
